
Anthony Wentzel
Founder of Pineapples. Fractional CTO for non-technical founders.
I have spent 26 years helping mid-market, private equity, and family-office operators turn technology risk into decisions they can own. I founded Pineapples. I stay on the work from kickoff to outcome. No rotating contractors.
The seat is a fractional CTO. Pre-acquisition diligence, post-merger integration, and AI-native delivery for teams still running a 2019 engineering org. We work with operators in Detroit, Ann Arbor, and Troy.
Named work
- AT&T / DirecTV. A React Native mobile app and a separate web codebase, shipped as one platform across web, iOS, and Android. The engagement page.
- Fox and American Idol. A vendor site had already crashed on show night. We rebuilt it as a custom CMS with realtime voting and ran it for three seasons. The Idol file.
- HIPnation. Patient funnel work: EHR integrations, a comms hub, and booking. Patient leads were up 28% from February to July 2026. The funnel reel.
- Freebird. 4M+ rides completed. Brand, app store, and launch-city pages. The launch-city reel.
Where operators start
More on the firm is on the about page.